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Digital Marketing Executive

₹6L – ₹12L
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This is a remote position and can be done from your home office or anywhere with decent working environment. Alternatively, you can work from our offices in Bangalore, Chandigarh or Amritsar.


Digital Marketing Executive Responsibilities Include:

1. Assisting in the formulation of strategies to build a lasting digital connection with consumers
2. Planning and monitoring the ongoing company presence on social media
3. Launching optimized online advertisements to increase company and brand awareness

Job brief

We are looking for an experienced / fresher Digital Marketing Executive to assist in the planning, execution and optimization of online marketing efforts for our group of companies. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

1. Assist in the formulation of strategies to build a lasting digital connection with consumers
2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
3. Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
4. Be actively involved in SEO efforts (keyword, image optimization etc.)
5. Prepare online newsletters and promotional emails and organize their distribution through various channels
6. Provide creative ideas for content marketing and update website
7. Collaborate with designers to improve user experience
8. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Hotjar, Web Server logs etc.)
9. Acquire insight in online marketing trends and keep strategies up-to-date
10 . Maintain partnerships with media agencies and vendors


Requirements

1. Proven experience as Digital Marketing Executive or similar role
2. Excellent understanding of digital marketing concepts and best practices
3. Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
4. Knowledge of web analytics tools (e.g. Google Analytics)
5. Skills and experience in creative content writing
6. Analytical mindset and critical thinking
7. Excellent communication and interpersonal skills

Job Types: Full-time, Part-time, Fresher

Meet your team

People you would work with in this role

Ricky Goswami

Avatar for Ricky Goswami
18+ Years experience in designing Artificial Intelligence algorithms, Digital Marketing Products and Big Data solutions.
Skill cloud : Natural Language Understanding, Big Data, Graph Theory, Linguistics, Artificial Intelligence, Generative Programming, Metaphysics, Algorithms

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