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Direct Marketing Technology

Direct Marketing Technology

Shift Marketing is a direct marketing technology company providing services for auto dealers, manufacturers and institutions of higher education across North America. At Shift Marketing, we simplify the execution of your direct marketing, generate measurable results, and elevate your customers' perception of you and your brand. It all starts with the data. From cleansing, customer segmentation to predictive analytics, at Shift Marketing we look to target the right customers in your database. Following a data-driven process for contact selection will help you maximize your response rate, save you money by avoiding statistically disinterested customers and, as a result, contribute to maximizing your marketing ROI. With the ability to use every one-to-one direct marketing channel available, including direct mail, email, text messaging, ringless voicemail and call center support, we help you cut through the marketing noise and deliver an effective, personalized message to inspire your contacts to act. At Shift Marketing, we care deeply about the customer experience. The contacts engaging with your marketing campaigns are not only your next sale, they are the reason you exist as a company or institution. At Shift Marketing, we uphold the highest standards for your brand and earn your client's loyalty by offering a beautiful, easy-to-use and optimized digital customer experience in order to maximize results and leave a positive impression. As marketers, we need to know if what we are doing is working. It is simple, but its importance cannot be overstated - If you can’t measure it, you can’t manage it. Our Shift One Analytics Dashboard and Micro-CRM will help you manage your campaign, grade performance and apply learnings to future efforts. Work with Shift Marketing's easy-to-use tracking and analytics tools to help you maximize your marketing and drive results.
CEO at Shift Marketing, Principal at A5 Capital