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Cross-channel marketing strategy and production

Digital Marketing Specialist with Email+ experience

$40k – $80k
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Alchemy Worx (SellUP) is a digital marketing agency that offers businesses advanced digital messaging marketing services, utilizing time-tested methods, and procedures to secure a higher rate of customer retention. The Digital Marketing Specialist is responsible for expanding and deepening relationships with customers and maximizing profitability for Alchemy Worx through best-in-class advanced analytics of email/push/sms/inApp marketing campaigns and providing accurate and timely reporting. The Digital Marketing Specialist dissects and analyzes the database list, mailing style, and frequency to determine the campaign quality. The Digital Marketing Specialist will then construct a customized strategy and calendar that is perfectly suited for the clients’ needs throughout the customer lifecycle.

The ideal candidate should have the ability to manage data analytics, run reports and who will excel in a client-facing role handling all phases of customer marketing programs, including planning, budgeting, creative development, data processing, production, and results tracking. The successful candidate will manage the satisfaction of client accounts and ensure service level agreements are maintained.

Requirements:

• 1-3 years of email Marketing or Online retail/entertainment marketing experience
• Knowledge of Excel, Word & PowerPoint
• Strong analytical skills and experience with analytics and reporting tools for all channels
• Candidate must demonstrate ability to thrive in a semi-structured environment
• Should demonstrate a passion for marketing and technology
• Knowledge of project management tools and resources
• Strong work ethic, skilled at prioritizing and managing time; Comfortable with tight deadlines; organized, efficient, detail-oriented and able to multitask
• Must be an excellent team player; possess the ability to work well independently, think creatively, solve problems, and take initiative
• Strong problem solving skills and ability to easily adapt to change

Preferred Skills/Experience:

• 1-3 years of Management Experience
• Management and communication with globally dispersed teams
• Knowledge of Email Service Provider Platforms and email campaign building
• Project Management Experience

What You'll Do:

• Perform analyses with a data analyst, of email marketing data to extract actionable insights to help drive customer and internal decisions
• Communicate data-driven insights and recommendations to client and for internal use
• Develop thorough understanding of email user data flow and recommend best practices to streamline data flow, processes and related standards
• Work closely with cross-functional teams of data analysts, designers, client service managers, and others across the company who are passionate about the company’s success
• Develop and maintain internal and external controls to store and retrieve client data, reports, marketing material, and other data
• Work with Account managers for mid sized retailers
• Communicate, maintain and drive project timelines for all campaigns
• Manage the client relationship via written and verbal communication
• Assist with quarterly and annual business reviews
• Oversee project quality control and navigating client approvals throughout the project