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Ryfi is a Kids Internet Management System

CMO, Head of Marketing

$1k – $80k
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Come join us revolutionize the way kids are using the internet, and help us empower parents to upgrade critical soft skills of their kids at home.

In this role, we are looking for someone to grow with us. You will be joining a tech and product heavy team of founders.

Qualifications:
* We would like someone who knows how to speak to parents and kids and is able to grasp the nuances of not only the parental control market, but think beyond that.

* Have experience in B-C digital products for moms

* Able to speak directly to the needs of parents and the headaches surrounding technology.

* Experience with influencer marketing

* Experience with hardware a plus


Responsibility:
Develop strategy to grow community involvement

Develop and implement our marketing strategy to increase customer acquisition, retention & utilization rates

Maintain deep understanding of product roadmap to devise & execute communications around product releases, features, and updates, collaborating with Product Manager

Oversee WordPress website, refining content to keep it up-to-date

Manage multiple independent contractors such as website developers, content writers, graphic designers, public relations, etc.

Develop lead-generation content such as webinars, white papers, blogs, infographics, tweets, landing pages, etc.

Execute targeted PPC and social media advertising to support conversion goals

Create editorial calendar and develop newsletter campaigns to segmented audiences

Collaborate with Sales and Customer Support to understand customer feedback for use in refining marketing strategy and messaging.

Stay up-to-date on leading marketing channels and practices

Rybot at a glance

Ryfi is a Kids Internet Management System

Rybot focuses on Manufacturing, Internet of Things, and Mobile Application. Their company has offices in San Francisco Bay Area. They have a small team that's between 1-10 employees.

You can view their website at http://www.ryfi.co

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