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The Financial Empowerment Company

The Financial Empowerment Company

PlayMoolah designs fun digital products for children and their grownups to learn about money, by combining behavioral research with the power of play. Our products form a broader digital engagement platform for schools, banks, retailers, and charities to plug in to a safe ecosystem where kids can make smart decisions about their money. We don't just build great products - we're pushing the boundaries of they way children learn, the way parents engage, and the way banking is designed for kids.

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Audrey Tan

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Co-Founder @PlayMoolah creating and enabling the movement of financial empowerment in the world, beginning with children!

Min Lee

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Co-Founder @PlayMoolah • Worked at @Qik • Studied at @Stanford University
Total raised


Funded over

1 round

Latest round

Seed (Jan 2011)