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Tinder meets Yelp for dog owners.

Tinder meets Yelp for dog owners.

Pay-tag is smart wearable technology for dogs, digitally connecting humans who love them to an network of people, products and services.

Technology organizes society, life’s everyday stresses ameliorated by online exchange, scheduling apps, and social networks. Despite these advances, the nation’s 57 million dog owners, an enormous and valuable market, remain unaddressed. Enter Play-tag, a smart, collar-ready dog tag and mobile companion app that helps users keep track of their 4-legged pal’s busy day.

While Play-tag’s physical technology connects users to a rich community of fellow dogs and owners, its mobile app also delivers geo-targeted ads for dog-oriented products and services, creating an accessible map of local, tailored businesses. Thus, Play-tag’s functionality exceeds any market competitors.

It takes a village to raise a puppy. Play-tag simply applies this age-old concept to the digital world, further enriching the rewarding experience of owning a dog.

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