Avatar for Phrase Health

Empowering teams with EHR data and collaborative tools to drive clinical outcomes

Head of Marketing

$70k – $110k • 0.0% – 0.5%
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The Head of Marketing will be responsible for honing the company’s marketing strategy and leveraging his or her skills to generate demand and establish marketing processes.

Phrase Health is an early-stage health IT company providing analytics software to hospitals to improve their electronic health record (EHR) systems so they can provide better care to patients and better experiences for clinicians. Phrase benefited from significant traction from early adopters, but is now at a phase of growth in which the company requires someone to sustain our marketing efforts instead of the more ad hoc approach we’ve been constrained to.

The role is built for someone who has had exposure to several dimensions of B2B marketing (content development, social execution, lead gen, top of funnel management, etc.) and is now interested in pulling those skills together. The role separates “people with marketing experience” from true, well-rounded marketers. On any given morning, you might find yourself deep in thought developing the three month vision that you’ll share with leadership the following week. Later in the day, you could find yourself doing deep analysis in Google Analytics understanding how leads are interacting with our website. You need to be a thinker and a doer.

Management experience isn’t required, although you might already have it. However, the person who is interested in this role is likely ready to start building a team beneath him or her. There would be an immediate opportunity to manage and mentor interns with the expectation that more employees will be added to the marketing team within a year or so.

The key capabilities for the role are:

  • B2B Marketing
  • Articulation of customer needs
  • Data-focused e.g. conducts Excel analysis to analyze campaign performance
  • Campaign execution experience across social, display, search, content, etc.
  • Pipeline growth and grooming
  • Collaboration across sales, design, and engineering
  • Demonstrated ability to ideate and create thought capital
  • Self-starter

Nice to haves

  • Experience at a health system or marketing to health systems
  • SaaS experience
  • Enterprise (i.e. several internal stakeholders) B2B

Meet your team

People you would work with in this role
COO and Co-Founder of PHRASE Health. Former tech start-up adviser for MEST and recovering strategy consultant at Accenture. Wharton MBA.

Healthcare

We can provide healthcare benefits depending on the needs of the individual joining us.

Flexible leave

One of our founders just had a child (yay!) and has been able to stay at home with his daughter as much as he likes. Moreover, that includes working from home whenever is convenient.

Equity options

In addition to cash remuneration, we hope our new employees also own the company and have as much passion for it as we do.

Flexible wfh

We enjoy getting together in the office, but sometimes life requires us to camp out at home for the day (or week).

Flexible vacation

Work hard, play hard. If you believe in the company and our team like we do, we'll have to remind you to take time off!

"phrase praise" pizza parties!

We recognize the importance of celebrating personal or professional wins and are quick to send "Phrase Praise" each others' way. What better way to acknowledge that than a team pizza party?

Keep it casual

When we're with clients, we keep up appearances. Otherwise, some of our best work might come in a t-shirt and sweats.

Phrase Health at a glance

Empowering teams with EHR data and collaborative tools to drive clinical outcomes

Phrase Health focuses on Healthcare, Analytics, Health Care Information Technology, and Decision Support. Their company has offices in Philadelphia. They have a small team that's between 1-10 employees.

You can view their website at https://phrasehealth.com or find them on Twitter and LinkedIn.

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