Avatar for Petoo

An Affordable but Aspirational Restaurant Brand offering Indian Dishes With Modern Twist

AVP - Marketing

₹12L – ₹15L
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Specialised Skills
- Media planning & strategy
- Creative direction
- Communication strategy
- Content planning
- Social Media / Digital Marketing

Personal Skills
- People management
- Multi-tasking

Role
- Strategise and build Petoo's positioning in the market through ATL, BTL & TTL campaigns.
- Plan and execute national level brand campaigns to increase awareness and visibility.
- Plan and execute tactical campaigns to boost sales across outlets and meet revenue targets
- Translate the restaurants' USPs into effective sales and marketing communication.
- Stay up to speed with changing market dynamics and industry demands, and keeping the market strategy in line.
- Lead a team of Zonal Marketing Managers to ensure effective execution of marketing plan across India
- Lead a team of designers, writers and digital marketers to create powerful brand messages across platforms.

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