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SKU Level AI for eCommerce

SKU Level AI for eCommerce

Intuitive AI for eCommerce.

PA turns massive behavioural data sets into real-time personalised product recommendations and intelligent deal filtering used to grow conversions, order values and loyalty.

To do this, we utilise divisions of machine learning including collaborative filtering and clustering to enable matrix completion, prediction and propensity modelling; enabling 1-to-1 personalisation.

PA applies these technologies through our data trackers and cleansing system, augments user experiences via our widget platform, and optimises revenue uplift for our retail clients through both reinforcement learning and expert managed services.

James Taylor

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Founder and CEO of Particular Audience. Previously built up the APAC business for Google Ventures company, Yieldify. Started my career in M&A.