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The full-stack Internet of Things platform. Connect your devices to the web.

Marketing Operations Manager

$85k – $120k AngelList Est.
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Particle is growing at a rapid pace and continuing to cement it’s stature as the leading Internet of Things company. Exceeding revenue targets each quarter, Marketing Operations is going to play a critical role in sustaining this explosive growth.

The Marketing Operations team is chartered to build a foundation of structure, speed, and agility to empower marketers to realize their vision and drive business results. As we build our Marketing Operations team to support Particle’s rapid growth, a best in class Marketing Operations function is critical. The Marketing Operations Manager role will have the opportunity to craft and execute on their vision for a best-in-class Marketing Technology stack. The role will play an important part in defining Particle’s marketing processes and cross-collaboration between the marketing, operations, and sales functions.

Investment in our people is critical to who we are as a company. From extensive onboarding to 360 feedback to your very own Culture Ambassador, you’ll have the tools navigate your own success from the start. From there, you’ll work with your manager to create your own growth path and the coaching to achieve it.


* Manage the implementation of Marketing Operations programs in Marketo, Salesforce, and other integrations via Tray.io
* Own the daily management of lead imports, communications setup and audience segmentation, and reporting
* Implement and maintain a world class Lead Scoring Model
* Analysis and reporting of lead attribution and pipeline metrics; turning empirical data into plans
* Ongoing management and maintenance of key campaign and lead generation programs through Marketing tools
* Represent Marketing in operational meetings: work to articulate marketing business problems, develop use cases, and deliver business requirements to our partners in Sales, Operations, and Product
* Own Root Cause Analysis for marketing system issues
* Proactively identify and solve for key system and process gaps
* Formalize the request process for marketers and sales, align on feasibility and expectations
* Partner with marketing team members to create and implement an ideal customer journey with complex decision trees (complete with nurture emails, lead score attribution, and surfacing to the sales team)
* Identify, design, and execute new processes that enable marketers to be more effective in their day to day work
* Provide detailed reports on Key Performance Indicators for presentations to key stakeholders on Marketing and for Quarterly Business Reviews, Board of Directors, and team offsites


* 5+ years of work experience in Marketing Operations
* 2+ years in a demand generation role
* Marketo Certified Expert accreditation
* Proficiency with CRM tools (eg: Salesforce), ETL Tools (eg: Segment), and Data Visualization Tools (eg: Tableau)
* Database fundamentals (running SQL queries etc.)
* Ability to build strong relationships with internal customers (in Marketing, Sales, and Operations) and translate their needs into supporting capabilities
* Strong problem solving techniques to identify and solution for key business problems
* Project Management expertise including the evaluation, planning, and implementation of new tools
* Experience working with business technology teams to develop internal tools, including: writing business requirements, gaining alignment on decisions, ensuring new capabilities will support business needs
* Exposure to distribution channels and international channels is a plus


* Stock options
* Flexible and open vacation policy
* Home internet reimbursement
* $1000/year learning & development stipend
* Monthly mentorship stipend
* Generous parental leave policy


Particle is the most widely-used Internet of Things (IoT) platform. We've built the largest community of developers and engineers in the industry, and we've shipped hundreds of thousands of devices to 170 countries. Hundreds of IoT products, from smart home appliances to industrial equipment, are built on Particle's platform. We are committed to making it easy for anyone to get their products online, and we support product creators of any size — from Fortune 500s to blossoming entrepreneurs.

We are inspired by our mission of enabling the next technological revolution, and by the incredible products that people build on our platform, especially those with a positive social impact in the Particle for Good (particle.io/for-good) program. We also support each other and our community by embracing our core values of caring, curiosity, openness, trust, and joy.

Everyone is welcome at Particle. We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace, and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.

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