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Managed P2P Marketplace for Online Publishers

Managed P2P Marketplace for Online Publishers

With the rise of Ad blockers and mobile browsing, Ad revenues are declining. 1 million Blogs each with millions of readers face extinction unless they find new revenue model.

We offer a 'private eBay' like marketplace to large Blogs, where readers can buy and sell blog-themed items with each other on the Blog itself. Blogs like it as it generates 10x more revenue vs Ads. Readers like to buy from fellow readers right on the trusted Blog that they are already visit for product information. Survey shows 64% readers will use the marketplace; most of them do not even use eBay. Trust is the key issue in 'online used goods' and we have a great opportunity to grab a share of this $20B market using the massive outreach and trust of Blogs.

A Blog can deploy it on its site in minutes. It is ready to go as existing listings are shared across all Blogs. We charge 8% to sellers on a sale and split it with the Blog.

We have strong demand- an enterprise client with 2M readers and more in pipeline.

Ashu Swami

Avatar for Ashu Swami
CPO @LOCALPAD • Vice President Trading at @Morgan Stanley, Tech-Lead @Intel • Studied MBA @Duke University, BTech CSE @Indian Institute Of Technology - Bombay


Funded over

1 round

Latest round

Seed (Mar 2016)

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