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Helping company apps create more traffic by identifying key app users.

Helping company apps create more traffic by identifying key app users.

Liftoff is a mobile app marketing and retargeting platform which uses post-install data to run true CPA-optimized campaigns. Run mobile app marketing campaigns optimized to drive post-install events like registering or making a purchase.

We are building a sustainable engine of growth for mobile app companies, by solving the problem of connecting users with the mobile apps that they will actually value.  We're tackling this by leveraging programmatic advertising and state-of-the-art machine learning.
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Mark Ellis

Avatar for Mark Ellis
Liftoff founder • VP, CorpDev & BD @ Ooyala • Strategy @Google • Strategic Planning @Disney • Princeton, Harvard Business School, University of Cambridge
Liftoff Founder. Mobile and web hacker, entrepreneur. @Ooyala principal engineer. See also Vimium, Ninjawords, Barkeep.
Liftoff founder • @Ooyala Big Data TL • @Zintin founder • @Stanford University, @Ecole Polytechnique alum.
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HEALTH CARE

STOCK OPTIONS

UNLIMITED VACATION

CATERED LUNCH

COMMUTER BENEFITS

+5 more
Total raised

$5M

Funded over

1 round

Latest round

Series A (Feb 2015)