Marketing Analyst

We are looking for an individual who is passionate about number crunching and data analysis.

We are looking for a Marketing Analyst who’ll research and analyze data to identify ways that will help in optimizing the marketing funnel to generate more leads.

The ideal candidate should be someone who can thrive when being challenged and is enthusiastic about working in a fast-growing environment.

As a Marketing Analyst, your responsibilities include researching consumer behavior, exploring market trends and ad campaign costs and tracking all the marketing metrics.

Responsibilities and duties:

1. Analyze the conversion paths and optimize the marketing funnel
2. Keep track and measure ROI of advertising campaigns
3. Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
4. Track email campaign metrics (delivery, open, click-through rates)
5. Recommend website conversion and ad campaign optimizations