Digital Marketing executives

Job Role: Digital Marketing Executive

Job Description:
<>Develop and manage digital marketing campaigns
<>Oversee a social media strategy
<>Manage and maintain the organization’s website(s)
<>Write and optimize content for the website and social <>networking accounts such as Facebook and Twitter
<>Track and analyze website traffic flow and provide
regular internal reports
<>Attain key performance indicators such as reducing the
website bounce rate, increasing dwell time or improving
conversion
<>Continually work on the Search Engine Optimization of the
website(s)
<>Fix any errors or bugs in online content
<>Edit and post videos, podcasts and audio content to
online sites
<>Arrange webinars and webcasts
<>Create online banner adverts and oversee pay per click
(PPC) ad management
<>Write copy for email marketing campaigns
<>Identify new trends in digital marketing, evaluate new
technologies and ensure the brand is at the forefront of <>industry developments, particularly developments in
mobile marketing
<>Work on printed material to supplement online products
<>Actively pursue prospective clients