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College event platform

Chief Marketing Officer

$36k – $54k • 1.0% – 5.0%
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Chief Marketing Officer

You:

You are the type of person that leads people into battle. You are unfamiliar with the word impossible. You lose gracefully and winning is second nature. When you see a problem, you don’t run away from it. You embrace the challenge. You are entrepreneurial and refuse to quit. Fairly technical and a business savvy problem solver. Someone who doesn’t just like identifying problems, but likes fixing them. The idea of identifying a problem and handing it off to someone else to fix makes your head hurt. You own it and see things to a logical end. You are someone everyone around you loves to work with.

Job Description:

● Set marketing goals and objectives
● Plan, implement and manage marketing strategy
● Contribute to the overall growth of the company
● Review and manage content marketing strategy

● Determine KPIs for marketing department
● Keep the marketing budget in check
● Track KPIs on a regular basis and present reports
● Work with sales and development and customer success teams
● Create and present the annual marketing plan and strategy
● Use data and reports to make evidence-based decisions
● Analyze company's marketing strategy and suggest improvements
● Stay up to date with the latest technology
● Stay up to date with the latest best practices
● Design, plan and execute effective marketing campaigns

Responsibilities:

Lead our expansion to new markets (universities) and categories (B2B sales).
Define marketing strategies to support the company’s overall strategies and objectives
Develop a feasible marketing plan for the department and oversee its day-to-day implementation
Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”
Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
Build a highly efficient team of marketing professionals Create a solid network of strategic partnerships

Requirements:

A leader with both creative and analytical capabilities.
Outstanding communication (written and verbal) and interpersonal abilities
BSc/BA in business administration, marketing, communications or relevant field; MSc/MA will be a plus

● Being customer-centric
● Excellent organizational and time management skills
● Good communication and interpersonal skills
● Excellent presentation skills
● Highest level of Integrity
● Leadership
● This role will oversee Marketing and Digital for all regions/ locations
● Must be available to work occasional off-hours
● Must be available during standard business hours

This job has a competitive salary, a very meaningful role in the company and stock options.

Send applications to ​vili@highkey.io​ and further information about the position you can get from CEO Vili Vaananen 213.234.8491.

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