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Advertising based on real-life activity.

Advertising based on real-life activity.

HighFive is a mobile ad platform based on real life activity. Our first product connects developers and brands to reward users inside apps. We tie relevant advertising to in-app and real life activity with our SDK & algorithms.

Our big bet is that mobile ad targeting and real-life activity are going to intersect.

Not just being able to target people who 'like' running or search "running" but who are...running.

With HighFive brands can:
• Connect their brand to a positive moment of success.
• Target users based on real-life activity & location. (Running in Boston)
• Offer users a unique offer/reward/ad driving engagement & purchases.

With HighFive developers can:
• Congratulate and reward their users for using their app with native rewards.
• Monetize their app (make a whole lotta cash)
• Increase retention rates.
• Not punish their users with "click here for hot singles" ads

Enterprise:
• Launch campaigns from the web (no tech team needed)
• Identify users most likely to buy.


Co-Founder of @HighFive (@Nike+ Accelerator powered by @Techstars )
Co-Founder at @HighFive. Also founder of @FitCampus.com & FlexxIt.com. Marketing at KinderSoles.com (acquired in 2011)
Total raised

$32M

Funded over

1 round

Latest round

Series B (Mar 2015)

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