Content & SEO Marketing, Customer Service

Creating concise, eye-catching, and innovative headlines and marketing campaigns to drive leads and subscribers
Conduct simple keyword research and use SEO best practices to generate traffic to our site
Building our brand on social media with creative work
Regularly produce various content types, including email, social media posts, blogs and white papers
Actively manage and promote our blog, and pitch articles to relevant third-party platforms
Analyze content marketing metrics and makes changes as needed
Researching markets and industries to compare and create content that is innovative and original
Write clear marketing copy to promote our products/services
Prepare well-structured drafts using Content Management Systems
Promote content on social media
Identify customers’ needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed