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Real-Time Formative Assessment Platform

Real-Time Formative Assessment Platform

Formative (goformative.com) is the platform for real-time formative assessments. We allow teachers to see student work as it happens and intervene immediately, when it matters most. Studies show that speeding up the feedback cycle between teachers and students can have the single largest impact on student learning (+8 months per student per year).  If you'd like to see students grow and to disrupt the largest spend for schools in educational technology, then please join us. Member of the Imagine K12 Fall 2014 Cohort "The Ultimate Productivity App for Teachers" by CNN.com  1st Place - 4.0 Schools Launch Pitch Competition in NYC (judged by teacher panel)  1st Place LA - 1776dc Challenge Cup - Education (which led to a trip to the White House)  1st Place USA - Falling Walls Young Innovator's Competition  1st Place - UCLA Knapp Competition  3rd Place - SXSW Hatch Pitch  Finalist - Milken-UPenn GSE Education Business Plan Competition  "Best UCLA Startup" by the UCLA VC Fund

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Craig Jones

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Co-Founder/CEO @Formative • Worked at @Teach for America, @LAUSD • Studied at @UCLA Anderson School of Management

Kevin McFarland

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Founder/CFO/COO @Formative • Worked @AMG National Trust Bank • Studied @UCLA Anderson School of Management
Total raised


Funded over

3 rounds

Latest round

Seed (Nov 2017)