Avatar for EX1 Cosmetics

Marketing and Sales Lead

£30k – £32k
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An incredible opportunity to lead the sales and marketing efforts of one of the UK’s most exciting VC backed beauty brands. Created by an Imperial College biochemist, EX1 uses a revolutionary pigment base for your closest ever foundation match. EX1 cosmetics was nominated as “Best New Brand” by the Vogue Beauty Awards 2018 and by the Glamour Beauty Awards 2018 and has legions of Hollywood and celebrity fans. With a strong distribution network and retail partners such as Walgreens Boots Alliance, Topshop and ASOS, EX1 is on track for international expansion.

Responsibilities
• New retailer acquisition and retention
• Working with retail partners on sales forecasting, promotional campaigns and merchandising
• Creating bold, viral, word of mouth campaigns
• Paid digital media campaigns
• Content planning and calendar
• Social media platforms and campaigns
• Public relations and marketing communication
• Forecasting and budgeting of marketing activity
• Undertake and execute new marketing activities such as sponsorships, in-store events, trade shows and others
• Mentor and manage junior marketing team
• Continually maintain the brand image across retail partner and social platforms and website by ensuring consistency in positioning, messaging and branding
• Measuring initiatives against KPI’s and provide C-level team and board summaries and analysis of campaigns results and forecasts
• Remaining up-to date with the latest market research and consumer insights

You will be
• Passionate about the beauty industry and have creative flair
• Data driven
• Creative and innovative with focus on excellence
• Highly organised with project management skills

Requirements
• Track record of handling marketing and advertising budgets
• Experience in a senior marketing role
• Curiosity and understanding of the rapidly changing beauty industry online and offline and an early adopter
• Experience in overseeing and coordinating PR, advertising and influencer campaigns

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