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A leading platform designed to help companies fuel customization with their consumers

A leading platform designed to help companies fuel customization with their consumers

Designed from the very beginning to be open and flexible, Dynamic Yield combines the strength of a unified repository for data with the tools to activate personalized interactions across web, apps, and email. A true end-to-end platform, its emergence in the market has replaced the fragmented experiences of siloed systems with a cohesive and relevant customer journey. But as delivering experiences beyond traditional digital channels becomes more and more critical, in order to meet the future demands of global brands, Dynamic Yield is embarking on stage two of its vision and taking Personalization Anywhere™. The same capabilities driving massive revenue growth online will now expand into the physical world, connecting consumers and brands across a whole new set of modern digital interfaces. Dynamic Yield is a wholly owned subsidiary of McDonald’s Corporation.

Director, Product Marketing

Inbound Sales Development Representative

Manager, Product Marketing

Marketing Operations Manager

Customer Program Manager

Data Scientist

Legal Counsel

Total raised

$105.3M

Funded over

5 rounds

Latest round

Series D (Nov 2018)