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Build enterprise grade mobile apps in no time

Marketing Manager

₹3L – ₹8L
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Job Purpose
In last 1 year, DronaHQ has matured and grown at rate of 300% and marketing has become a priority. The marketing team shares a great responsibility and opportunity to expand and fuel this growth.

He/she will be an expert in digital marketing strategy, tools, and tactics and be connected with the digital marketing ecosystem in India and APAC.

Scope of Work:

 He/she will be responsible for scaling up the Digital Marketing function for DronaHQ globally.

 He/she will develop a holistic Digital Marketing strategy for the company, and digital marketing programs.

 The scope of Digital Marketing activities gets defined by the incumbent, and will include website/app development, social media, online advertising, and mobile. The role will also look at strategic partnerships and co-promotions with external parties in the digital space.

 The individual in this role will collaborate and coordinate with internal teams (Content, Design, Tech-development, Product team, BDMs), external agencies and strategic partners, technology vendors and various internal cross-functional organizations to deliver brand specific digital programs.

 The incumbent will also interact with digital marketers across the world, learn from global case studies and exploit synergies/best practices.

 This role is responsible for building marketing team, executing the strategies, maximizing ROI of brand investment in digital programs, budget tracking and positively impacting top line and bottom line business results.

Specific responsibilities:
• Building the marketing team for inbound marketing, content development, SEO/SEM, design etc.

• Develop a digital marketing strategy & program. He will own the calendar of plans supporting the annual plan.

• Manage the day-to-day function of digital marketing, including Social Media, Digital Production, budget control, project oversight, and KPI tracking. Creating digital content, email campaigns, and managing SEO, paid marketing.

• Aligning with global and regional stakeholders, develop and execute the Asia Pacific website strategy, portraying Experience as thought leaders, driving traffic and online conversion.

• Plan, manage and executive search engine marketing across relevant sites.

• Provide strong analytical capabilities in the digital space, by implementing key performance measures for each digital program, evaluate the effectiveness of those programs and digital marketing overall, identify new trend and new analytical tools in the digital space, and deliver timely campaign results and summary reports.

• Inspire external creative and technology agencies to develop and execute campaigns that test the limits of digital media while meeting the marketing objectives.

• Should be able to expand our company’s digital footprint, awareness, subscribers, and leads.

Desired Skills and Experience
 Candidates from application development background and interested in marketing field are most welcome

 The ideal candidate would have 4-6 years of experience in building tech product brand among C-level audience like CIO, COO, HR, Sales.

 He/she should be familiar with Brand Marketing lexicon, while having a deep expertise in building brands on the web.

 This role requires a high level of creativity, attention to detail, and project management skills.

About us

We are building docker for frontend apps. across devices. Visit dronahq.com

E: ronak@dronamobile.com | Ph: +91 22 6758 1740

DronaHQ at a glance

Build enterprise grade mobile apps in no time

DronaHQ focuses on Enterprise Software and Enterprise Mobility. Their company has offices in Mumbai. They have a small team that's between 11-50 employees.

You can view their website at http://www.dronahq.com or find them on Facebook.

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