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Cross-Device Advertising

Cross-Device Advertising

Drawbridge is the leader in identity resolution that helps customer obsessed companies connect, unify, and supercharge their data to deliver unparalleled experiences with unmatched clarity. Drawbridge uses large-scale AI and machine learning technologies to build democratized solutions for identity to power martech, customer experience, and security applications.

Backed by top VCs and strategic investors, including Sequoia Capital, Kleiner Perkins Caufield & Byers, and Northgate Capital, we have received awards and recognition from the WSJ, NY Times, Fortune, Forbes, CNBC, and more.

What sets Drawbridge apart is an authentic sense of community. We actually like hanging out together, whether we’re working to move the company forward, or getting to know each other a little better. Our culture makes us excited to come to work, and we know that this strength helps us attract talented individuals who go above and beyond.

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Latest Stories and News

Drawbridge Joins LinkedIn Marketing Solutions

  • Linkedin
  • 11 months ago

Today is a very exciting day for my team and for me personally, as I'm thrilled to share that Drawbridge is now a part of the LinkedIn family.

Drawbridge Joins LinkedIn Marketing Solutions

LinkedIn Snaps Up Drawbridge, Its Second Known Acquisition In 8 Months

  • Crunchbase News

LinkedIn just acquired its 22nd-known company: Drawbridge. The smaller company will integrate with LinkedIn’s marketing services. The move jumps off of LinkedIn’s own growth in providing marketing tooling, according to the company’s blog post. LinkedIn claims that its “Marketing Solutions” business “accelerated” to 46 percent growth recently. (LinkedIn’s revenue grew a slimmer 27 percent in its most recent fiscal quarter.)

Drawbridge helps companies better understand their customers using machine learning. It addresses user-focused issues like customer experience, digital security, and risk detection according to its website. The company, led by Kamakshi Sivaramakrishnan has also been recognized for its focus on consumer identity, was awarded an early patent for identity resolution.

LinkedIn plans to use Drawbridge’s strength in the area of observations around customers to better target professional audiences, it says.

LinkedIn Snaps Up Drawbridge, Its Second Known Acquisition In 8 Months

Devin Guan

Avatar for Devin Guan
Co-founder of Drawbridge, technology to associate the same users across multiple screens • Worked at @Yahoo, @Admob, @Netflix
Total raised


Funded over

3 rounds

Latest round

Series C (May 2016)