Avatar for iZooto: Owned Audience Marketing

iZooto helps publishers and retailers build, retain and retarget their owned audience.

Content Marketing

₹5L – ₹6L • No equity
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Hi there! Are you looking for a job where Mondays don’t seem like a drag? Where you have the freedom to experiment and execute our ideas? Where you can sharpen your skills and grow professionally?
Then you are in the right place.

Who are we?
We are an owned audience marketing platform that uses Web Push Notifications to crack open use cases like engagement, retargeting and retention. You can read more about what we do here.

We started off small (well I guess almost everyone does). But the rate as we have grown in just three years is tremendous! We have seen a hockey stick growth and we now have dollars for dessert.
Being a startup, we started off with a handful of people, multitasking, each person owning one domain, getting their feet wet and making an impact. We have all been through the entire journey of building a brand that we have now become a close-knit family, a family of 49 people.
Now, we are opening our arms to new people and bring in more expertise to the table. That’s where you come in.

You'll be expected to:

-Create compelling well-researched content around iZooto and educate potential users about the benefits, using website, blog, social media and community forums
-Repurpose content into various forms including and not limited to slides, videos, podcasts, infographics
-Build use case documents for marketers across categories and functions
-Monitor Search Engine Rankings closely along with competition and the chalk out SEO focused content strategy across geographies.
-Engage influencers and turn them into product advocates

This role largely involves data-driven decision making followed by content creation. If planning, research, and writing is something you don’t enjoy, this isn't a role for you.
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