Avatar for Cove Living

Marketplace of managed home rental

Performance Marketing Manager

$2k – $5k
Apply now
About Cove: COVE is the new way to rent your home! We’re a smart-rental marketplace making it easier and more affordable for young people to rent in flat shares. We provide our tenants with stylishly furnished properties, in the most awesome locations in Singapore and make the whole rental process seamless from end to end. Our contract terms are flexible like our tenant’s lives and our rental prices include everything from utilities and wifi and weekly cleaning. Our tenants get matched with great flatmates and also have access to our community events around the city. Check us out at coveliving.co

Job Title: Performance Marketing Manager

Job Type: Permanent, Full Time

Start Date: ASAP

Reports To: Sophie Jokelson, Co-founder and Chief Marketing Officer

Role Purpose: To lead COVE’s performance marketing activities, primarily across search and social and manage all digital data tracking and reporting

Increase numbers of tenant enquiries across all paid media channels
Increase conversion rates to property viewings and bookings
Implement best in class data tracking and business intelligence reporting
Deliver all initiatives within agreed budgets

Core Responsibilities:
Work closely with CMO on performance marketing strategy
Manage and report on digital/performance marketing media budget
Lead the execution of all paid digital marketing activities including SEO, SEM, SM, Display and Retargeting
Develop new best-in-class dashboards and reports to continually monitor performance
Focus on continuous improvement across all digital channels to optimise effectiveness and ROI
Deliver business intelligence updates including performance review, actionable insights and revised plans
Design and create digital marketing assets as required
Work closely with wider marketing and community teams to ensure consistency with brand guidelines and across all marketing channels

Experience and Qualifications Required:
An undergraduate degree in any field (business related is a bonus)
Strong academic track record
Minimum of 2 years experience in a Digital Marketing role
Specific experience in paid digital advertising, managing a reasonable budget
Experience of Business Intelligence (building reporting dashboards and reporting on insights)
Experienced user of Adobe photoshop and/or Adobe illustrator

Core Skills/Competencies:
Excellent spoken and written English
Analytically minded
High drive for results
Ability to be flexible deal with ambiguity
Attention to detail
Visual design acumen

What’s in it for You:
Working for COVE gives you the opportunity to join an exciting young start-up incubated through Antler.co. There will be lots to learn as you’ll be working directly with the three co-founders Sophie, Luca and Guillaume and get to experience first hand what it takes to get a new high-growth business off the ground. In your role, you’ll have the opportunity to hit the ground running and take ownership from day one. We will always welcome your inputs and ideas and actively encourage your development. The team is fast paced, hard-working and expects results but we also highly value our employee engagement and are committed to a human and empathetic environment with plenty of fun thrown in. You’ll be working out of Found 8s brand new co-working space on Anson Rd complete with free coffee and a lively atmosphere!

Cove Living at a glance

Marketplace of managed home rental

Cove Living focuses on Real Estate and Startups. Their company has offices in Singapore. They have a small team that's between 1-10 employees.

You can view their website at http://www.coveliving.co

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