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The Easiest Way to Learn to Code

Senior Copywriter

$80k – $100k estimated
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Hello, World! Codecademy has helped over 45 million people from around the world upgrade their careers with engaging, accessible, and flexible education on programming and data skills. We provide over 200 hands-on interactive lessons ranging from Python to R to Javascript and everything in between. Our learners have gone on to start companies, new jobs, and new lives thanks to what they’ve learned with Codecademy, and we’re thrilled to be working to take that impact to the next level.

Codecademy was started in 2011 by two college students in a dorm room at Columbia that were frustrated by the huge gap between education and employment. A few years later, we are a rapidly growing, diverse team of 75+ in SoHo, NYC. We’ve raised over $40m in venture capital funding from top investors including Union Square Ventures, Kleiner Perkins, Naspers, Y Combinator, and more.

If you want to help build a business that impacts tens of millions of people each year and helps them lead better lives, join us!

Codecademy is growing. And our marketing team is growing with it—we need an experienced Senior Copywriter to support our marketing and product teams. You’ll be an integral part of the Marketing department, reporting to the head of marketing and working in our NYC office.

What you’ll do

* Manage and develop a Junior Copywriter and hire freelance copywriters as needed
* Craft engaging, strategic copy across a wide range of marketing and product projects, including landing pages, paid ads, emails, product and feature launches, video, press releases, and more.
* Establish a consistent Codecademy voice that extends to all products, features, and marketing communications.
* Create a style guide that establishes principles for how to apply the brand voice and tone to different forms of copy, e.g. UX copy, ad copy, email copy, product copy, and conversion copy.
* Collaborate with Product Marketer on user research, positioning, and messaging
* Work with Growth team to design copy tests and iteratively test and optimize messaging on landing pages, interstitials, and other touch points across site.
* Collaborate closely with Design to conceptualize your copy within a visual framework.
* Establish and maintain a process with marketing, product, and design for new copy deliverables and edits.

What you'll need

* 6-7 years of experience copywriting for both marketing and product
* A strong portfolio of work that shows proficiency in writing for a variety of project types, mediums, and audiences.
* Proven track record of driving conversion and business results through copy
* Experience working with cross-functional teams and establishing processes
* Experience using marketing analytics and testing tools such as Optimize, HotJar, UserTesting.com, etc.
* Experience conducting or leveraging past user research to inform copy content and tone
* Strong writing and grammar skills, with obsession attention to detail. You can self-edit your own work.
* Equal parts creative writer and strategic thinker. You can experiment with your writing style while staying on brief.
* Strong time-management and organization skills. Ability to handle multiple assignments simultaneously and meet deadlines.
* An allergy to marketing-speak and corporate jargon.
* Passionate about teaching the world to code


* Programming knowledge and familiarity with technical terms (great if you know how to code because you will be communicating about programming languages and software engineering career paths)
* Degree in English or Communications

At Codecademy, we are committed to teaching people the skills they need to upgrade their careers. Codecademy aims to educate a richly diverse demographic of users with our product and in order to accomplish this, we believe our team should reflect that rich diversity. Our company celebrates diversity in all of its forms-- race, gender, color, national origin, marital status, sexuality, religion, veteran status, age, ability, disability status-- and works to create an inclusive workplace where people of all backgrounds and beliefs are empowered to better their futures.  

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