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Short Term Loans from Individual Lenders, NBFCs and Banks

Short Term Loans from Individual Lenders, NBFCs and Banks

Cashkumar is seeking to build a customer centric business by being the first company to aggregate various lending sources on a single platform. We work with banks, NBFCs, individual lenders and others; but the focus of our business is the retail customer for an unsecured loan. We provide all options so that a loan seeker declined by a bank still has alternatives to explore.

Our strategy since day one has been to attract as many loan seekers as possible to our website and then convert these into requests for loans. Lead generation has its thrust entirely in SEO with zero marketing spend- reflected in our strong showing on google search. As a result, in a short span of 6 months, we have cracked the top 3 for almost every search for 'personal loan' variants. Next, the user intuitive interface attracts visitors to leave a request which is proven with a hits to lead ratio which is north of 12% where the industry norm is around the 4-5% range.
Entrepreneur, Developer, Designer, Superhero freak

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