Avatar for Caraway

Cookware without the chemicals -- on the search for early employees!

Creative Producer/Photographer/Content Creator

$50k – $85k • 0.01% – 0.01%
Apply now


Caraway is a digitally-native cookware brand seeking to make home goods easier and healthier. We’re on a mission to craft well-designed, non-toxic kitchenware that thoughtfully raises the standards of what you cook with.


We are looking for a seasoned Creative Producer/Photographer/Content Creator to join our team to help lead the development, execution and ongoing optimization of direct response creative to be utilized across Caraway’s various paid/owned marketing channels and website. The Producer is ideally a one-person-army when it comes to growth through creative storytelling; ideally skilled in still photography, lighting, video production, art direction, staging, prop/food styling, and retouching.

This role will be instrumental in spearheading productions small, medium, and large-scale, from writing creative briefs and scripts to exporting pixel-perfect, social-ready assets for a variety of channels including Paid/Organic Social, Display/Programmatic, Direct Mail, & Email/SMS..


  • 3+ years of experience in content creation (photo + video a must, post-production animation a bonus) with a compelling portfolio of distinctive work that elevates a brand’s image
  • You possess strong aesthetic sensibilities and extensive knowledge of growth channel best practices—you never push creative work forward at the expense of business goals
  • Deep understanding of the emotional drivers that influence the consumer buying behavior
  • Expert in the Adobe Suite (Photoshop, AfterEffects, InDesign, Illustrator, Premiere), G-Suite, Keynote, and any other relevant tools needed
  • Strong organizational skills, keen eye for detail, and ability to manage multiple projects at once
  • You work well in a team as well as alone
  • You're excited about our mission and making an impact at Caraway


  • Develop new ad concepts, in-line with our internal messaging and creative guidelines, that test messaging, visual assets, graphic design, and offer resonance across a variety of demographic and psychographic profiles.
  • Spearhead and own the management of content + creative productions based on business needs, from small-scale, half-day 1-person shoots, to large-scale, multi-day productions -Maintain a backlog of ad concepts, pitching these concepts weekly in our Growth/Brand Marketing meeting
  • Work with the growth marketing tram to review ad-level performance, record learnings, and iterate accordingly.
  • Own the ad creative development process, from high-level concept, to storyboard and visual references, to alignment with Caraway creative guidelines, to launch, ensuring we hit the targets set in our testing schedule
  • Coordinate scouting shoot locations to produce net-new content featuring Caraway products
  • In collaboration with the Brand team, attract and recruit a roster of top-tier freelance creative talent across photo, video, art direction, copy, and graphic design—continuously monitoring bandwidth and expertise needs

Please include a link to your portfolio when applying, as well as a brief introduction.


We offer competitive start-up rates with access to a senior leadership team.
Perks include:

A competitive salary and equity options
High-quality home and kitchen products
Top tier benefits and flexible vacation policy

New York City
Job type
Visa sponsorship
Not Available
2+ years
Hiring contact

Caraway at a glance

Cookware without the chemicals -- on the search for early employees!

Caraway focuses on Consumer Goods, Retail, Ecommerce, and Consumer. Their company has offices in New York City. They have a small team that's between 11-50 employees.

You can view their website at https://www.carawayhome.com/ or find them on Twitter, Facebook, LinkedIn, and Product Hunt.

More jobs at Caraway

View all jobs

Product Development Manager (Physical Product)

Customer Experience Associate

Senior Growth Marketing Associate

Front End Web Developer

Similar jobs to Creative Producer/Photographer/Content Creator at Caraway

Avatar for The Outdoor Journal
Adventure travel content to commerce: marketplace platform
Avatar for Hallo
Take the guesswork out of job hunting by speaking to someone in the know
Avatar for BeeRoll
A video storyboarding platform connecting brands with a network of video creators
Avatar for Anime Universe
The world's most centralized and dedicated space for anime, art and video games
Avatar for Fluz
Reinventing cashback to give you more.  Get paid when you shop + when your friends shop