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SAAS based MarTech Platform for Outbound Marketing, Analytics and Retargeting

Public Relations Manager & Content Writer

₹3L – ₹6L
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BPRISE Private Limited is looking for candidates in Mumbai with a Degree in Marketing / Communications / Advertising and ideally some experience in Public Relations or Content Writing. The candidate should possess an entrepreneurial spirit that will allow them to be successful in a dynamic "start-up" culture.

The PR & Content Writer will be responsible for building, maintaining and managing the PR activities of BPRISE. BPRISE's game changer omni-channel programmatic platform enables advertisers maximise their digital advertising and personalisation strategies. In this role, the PR & Content Writer will position BPRISE's advertising technology platform and products to the market, company's prospects and clients.

The PR & Content Writer will be an outstanding communicator, creative thinker and will have the ability to influence opinions.

Job Description
• Coordinating all Public Relations activities
• Planning, developing and implementing PR strategies
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Liaising with, and answering enquiries from media, individuals and other organisations
• Researching, writing and distributing press releases to targeted media
• Collating and analysing media coverage
• Writing and editing in-house magazines, case studies, speeches, articles and annual reports
• Preparing and supervising the production of publicity brochures, information brochures, manuals, technical documents, handouts, direct mail, promotional videos, photographs and films
• Devising and coordinating photo opportunities
• Maintaining and updating information on BPRISE's website
• Writing BPRISE’s blogs
• Managing and updating information and engaging with users on social media sites such as LinkedIn, Twitter and Facebook
• Sourcing and managing speaking and sponsorship opportunities
• Build relationships with thought leaders to grow industry awareness
• Monitor, analyse and communicate PR results on a quarterly basis
• Managing the PR aspect of a potential crisis situation

• Proven working experience in public relations required
• Proven track record designing and executing successful public relations campaigns
• Strong relationships with both local and national business and industry media outlets
• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
• Exceptional writing and editing skills
• Excellent organisational and time management skills with the ability to multitask
• Solid experience with social media including blogs, Facebook, Twitter, etc.
• Event planning experience
• Creativity, imagination and initiative
• Good teamwork, analytical and problem-solving skills
• Business awareness and a good knowledge of current affairs
• BA/MA degree in Marketing, Advertising, Communications or a related discipline

BPRISE at a glance

SAAS based MarTech Platform for Outbound Marketing, Analytics and Retargeting

BPRISE focuses on Retail, Advertising, Advertising Platforms, and Brand Marketing. Their company has offices in Mumbai. They have a small team that's between 11-50 employees.

You can view their website at https://bprise.com or find them on Twitter, Facebook, and LinkedIn.

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