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K-12 Curriculum content specifically designed for classroom technology

Marketing Manager

$70k – $80k • No equity
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Boardworks Education is a leading Edtech company, offering resources for both interactive learning and SEL. This year we are bringing two new products to market and are looking to hire a Marketing Executive to support a successful launch. Based from our NYC office, the successful candidate will be responsible for further developing and implementing the company’s marketing initiatives. We are looking for a creative, driven, tech-savvy individual who is passionate about education. This will be a hands-on role, offering lots of opportunities for skill and experience growth.

PRIMARY DUTIES

• Develop and implement marketing initiatives that maximize lead generation through to customer retention.

• Develop a deep understanding of our resources and the market. Use this knowledge to create marketing content that ensures customers and prospects see the relevant benefit of our products.

• Track and measure the performance of campaigns; be able to demonstrate the effective and efficient use of resources and ensure continuous improvement.

SKILLS and EXPERIENCE

Essential
-Previous experience as an educator or in the education sector
-Excellent copywriting skills
-An ability to quickly learn new systems and technologies
-Proficiency in all Microsoft Office programs including Excel and PowerPoint

Desirable
-InDesign
-Website development – including Wix and WordPress
-Events planning for conferences and networking events
-Negotiation, influencing, and decision-making skills

BEHAVIORS

• Positive, enthusiastic, and tireless work ethic
• A highly motivated, pragmatic self-starter, who can take a hands-on approach
• Ability to work in a team
• Passion for improving education outcomes for students nationwide
• Exceptional attention to detail and organization skills
• Desire for continuous learning
• Performance and results orientated
• Curious and creative

EDUCATION

A Bachelor’s or Master’s Degree in Marketing, English or Education.

Meet your team

People you would work with in this role

Charlotte Riley

Avatar for Charlotte Riley
Managing Director at Boardworks. 13+ years of experience in business development including, opening up new markets and developing new products/services.

Paul Robinson

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Sales Director @ Boardworks Education. Opened Boardworks US office in NYC in 2011 12 years+ global EdTech experience Led business to acquisition in 2016

Yani Najarian

Avatar for Yani Najarian
Business Development Representative at Boardworks Education, NYC; Hamilton College '16, Chinese Major, Computer Science Minor