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A care companion for the elderly living at home and the care community looking after them

Senior Sales Executive (NW Field Sales)

£45k – £50k
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We are looking for a Senior Sales Executive to drive Birdie’s go-to-market strategy by creating partnerships with homecare agencies across the South West of England, and Wales. You’ll take responsibility for optimising all the key aspects of your sales cycle, from adapting sales strategies, optimising sales and marketing processes and, of course, selling our software.

Location: Remote
Permanent, full-time
up to £50k base + £20k OTE + benefits

An excellent communicator, both written and verbal. You can easily explain the benefits of a service; You can simplify complex topics in a way that anyone can understand;

- Curious, always listening and engaging to understand true motivations;

- Someone who builds rapport quickly and maintains relationships and trust to enable you to influence decision-making;

- Someone who gets things done and is willing to step up, roll up your sleeves and take responsibility;

- Able to work efficiently with little supervision and with a high degree of self-motivation and accountability;

- Ready to seize the initiative and drive improvement in your own and your team’s work;

- Committed to going above and beyond for your customers, pulling in whatever resources you need to deliver the best experience for them;

- Comfortable with an ambiguous, changing, start-up, energetic working environment; Organised and able to prioritise your work independently;

- Someone who wants to learn, wants to improve and wants to grow in your chosen career and are committed to self-development, whether independently or with your team;

- Ruthless at prioritising, while balancing and articulating the long-term objectives and weekly targets;

- Someone who resonates with and is happy to uphold our values;

- Able to influence up, down and sideways and appropriately manage expectations.

You will:

- Report to the Head of Sales & Marketing and will have continuous interactions with the CEO and the management team;

- Work closely with the wider Sales and Marketing team, and particularly the Sales Development team, to optimise the sales funnel from end to end;

- Build your own pipeline, with the support of a fantastic sales development team;

- Establish your own online and offline network within the care industry;

- Coach junior members of the team and have your own development path in your own hands!

- Shape, test, iterate and improve our sales efforts;

- Meet with owners of homecare agencies face-to-face to sell our service, and achieve a close rate of 60% (our current achievement);

- Market Birdie at 3 – 5 conferences per year, with individual goals set for those conferences;

- Work remotely, but attend our London office at least once per month for full team meetings;

- Drive improvement across Birdie, providing feedback and solutions and/or technical improvements, collaborating where appropriate to continuously improve the products and services we offer.


- A strong sales track record, and the desire to improve;

- Solid experience in B2B sales, with some formal sales training;

- Strong verbal and written communication skills. Able to forge strong bonds with key stakeholders and speak at different levels of technical understanding;