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Tools for Thinkers

Marketing Manager

$60k – $65k • 0.1% – 0.2%
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COMPANY INTRO
Baron Fig started as a Kickstarter project based on feedback from hundreds of thinkers around the world. Today we continue this tradition by keeping an open dialog with our customers as we constantly evolve as a small, nimble, customer and design centric team. We are looking for a marketing manager to take the ride with us as we grow our community of thinkers and launch new products to fulfill their needs.

JOB DESCRIPTION
We are looking for a Marketing Manager who is motivated to spread the word of Baron Fig using healthy doses of playfulness, creativity, and elbow grease. You will work with the whole Baron Fig team, have design and development resources at your disposal, and take an active role in defining how Baron Fig reaches people around the world.

RESPONSIBILITIES
- Implement marketing and advertising campaigns across several channels, including email, social media, and paid digital
- Optimize our marketing automation and lead nurturing processes through email, content, and social channels
- Manage relationships with press and bloggers
- Manage social media channels
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
- Build and manage relationships with Influencers, Affiliates, and Community Thinkers
- Develop long term partnerships and edition/project collaborations
- Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers
- Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals
- Grow blog subscribers, converting visitors into leads, and expanding our blog's overall reach
- Provide support to Customer Experience

SKILLS & QUALIFICATIONS
- BA/BS degree or equivalent work experience
- A passion for Baron Fig’s mission: To champion thinkers around the world through inspiration and imagination.
- Excellent written and verbal skills, creative thinking, with ability to use data to inform decisions
- Excellent organizational skills to work independently and manage projects with many moving parts
- Proficient writing skills
- Must be able to work from the Baron Fig studio on a daily basis (this is not a remote job)
- Bonus skills: demand generation, inbound marketing, blogging

WHY BARON FIG?
With a small team comes the opportunity for a large impact. We want to find someone who will grow with us as we continue to rapidly expand. Below are just some of the benefits you receive as a team member:

- Health Insurance: medical, vision, dental
- Commuter benefits
- Equity in the business
- 8 hour work day (yes, really)
- 15+ holiday days off
- 10+ paid vacation days
- Summer Fridays
- Birthday off
- Access to Baron Fig products
- A great, motivated team to fuel you

*This job is for people living in New York City or planning to move here. This is NOT a remote job.

Meet your team

People you would work with in this role

Joey Cofone

Avatar for Joey Cofone
Co-founder Baron Fig