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We crowdsource love. Put it in a box. Make everyone feel awesome

We crowdsource love. Put it in a box. Make everyone feel awesome

We combine digital, social and creative tools to build an entirely new class of original personalized products from users’ unique communities.

AwesomeBox, our first in a series of products, is a scalable platform to create hyper-personalized, collaborative “social gifts” for birthdays, weddings, graduations and corporate employee/client appreciation.

• Launched Nov 2014
• 10% W-W growth for 18 weeks and running

A “host” starts an AwesomeBox on our site and invites others to celebrate someone. Collaborators add photos and messages that automatically turn into beautifully designed cards. AwesomeBox rolls it all up into a surprise gift. A custom printed box set of cards costs $49 for 25, $79 for 50 or $119 for 100 with high gross margin and no inventory costs since we drop ship. Additional revenue streams from participants & recipients will grow the average revenue per box to $170.
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Dana Underwood

Avatar for Dana Underwood
Co-founder of @AwesomeBox • Formerly @CreativeLive, @Pacific Biosciences, @Genentech • MBA & MS @Stanford, BS @Northwestern
Total raised

$343K

Funded over

1 round

Latest round

Seed (Apr 2014)

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