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Bringing fresh perspective to ski media & mountain travel

Marketing Leader / Growth Hacker

No salary
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This is a unique opportunity to play a big role in an exciting new venture in the ski / snowboard industry. Avant Ski launched at the end of the 2018-2019 ski season. We are rapidly gaining traction. We are transforming ski and snowboard travel discovery and planning. Think of us as a credible friend who can give you tips to create your perfect snow adventure.

We have a busy agenda for our first full ski season in North America gets underway this Winter. We are looking for a creative, self-starter who is keen to build and promote something from the ground up and have a lot of fun along the way.

We are hyper-focused on lead generation, establishing a coordinated email campaign, and building our social media presence. We are also looking to host events with partners in the retail, hotel and resort industry.

As a Marketing Leader and Growth Hacker you will:

- Provide marketing vision and thought leadership
- Lead and optimize overall social media strategy for new brand in snow travel media
- Analyze performance data and innovate and iterate to achieve optimal performance
- Direct both 'always on' and targeted social media marketing campaigns for timely content
- Identify and manage third-party and internal social media tools and content management systems
- Help lead development of email marketing campaign with a focus on increasing subscribers
- Maximize campaign impact by overseeing content calendars across platforms (Instagram, Twitter and email) and influencer strategies.
- Leverage data and analytics to make more informed decisions, report on success and learnings, and refine best practices for the company
**Bonus for experience in planning events that raise brand awareness experience

The ideal candidate should be:
- Excited to take part in a start up from the early stages and work with a team of passionate ski enthusiasts
- Have 2-3 years of social media experience
- Experience with MailChimp and the Integration of email marketing
- A passion for skiing, snowboarding and mountain travel
-Experience leading strategy and execution for a news & information, consumer, and/or emerging brand
- Proven track record of using social media content to increase audience engagement, build brand equity, and drive revenue
- Prefer previous startup experience or experience working on very rapid growth project within larger company
- Experience with SEO optimization
- Experience with A/B testing and experimental methodologies
- Ability to operate within a lean startup and at times ambiguous environment


You will receive hands on experience and work closely with the Founder, who has an MBA, more than a decade of investment banking and consulting experience and has been an avid skier and traveler her entire life.

Meet your team

People you would work with in this role

Alli Widman

Avatar for Alli Widman
Founded Avant Ski this past season after a life time of skiing, more than a decade on Wall Street, and a strong love of travel and all things fitness.

Avant Ski at a glance

Bringing fresh perspective to ski media & mountain travel

Avant Ski focuses on Sports, Adventure Travel, and Travel & Tourism. Their company has offices in New York City, Denver, and Salt Lake City. They have a small team that's between 1-10 employees.

You can view their website at https://www.theavantski.com or find them on Twitter and LinkedIn.

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