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Measure Mobile Ads to Cash Register

Measure Mobile Ads to Cash Register

Mobile advertising technology providing 1:1 targeting across multiple screens, including PC & laptops, measuring Mobile Ads’ impact all the way to the cash register. 4INFO’s patented household ID technology—Bullseye ID—ties 152 million mobile devices and 300 million PCs to 101 million U.S. households. 4INFO's AdHaven Platform is a next-generation mobile ad server, an audience and data management platform, plus an analytics platform that combine to deliver the most advanced targeting and best ROI in the mobile advertising industry. Patent Nos. 8,792,909 and 8,880,097 from the U.S. Patent and Trademark Office protect the technology at the core of the AdHaven Bullseye platform. Partners: AOL Platforms, Acxiom, Amobee, Appnexus, BrightRoll, Catalina, Catalist, Celtra Q, dlxAuto by Polk, Datalogix, Datamyx, Experian, Inneractive, Linkable Networks, Medialets, MoPub, Nielsen, Nexage, Nielsen Catalina Solutions, Opera Mediaworks, Phluant, Rubicon Project, Shoplocal, Speedeon, Vdopia.
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Investor/Advisor in many companies, including Addepar, OpenGov, Wish.com, VentureBeat, AltVR, Liveli, Parklet, Armortext, Mobile Action, QuanticMind
Total raised

$70.3M

Funded over

8 rounds

Latest round

Aug 2014

Healthcare

401(k) plan

Generous pto

Performance bonuses