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Cult Fitness Brand Bringing the Boutique Experience Nationwide

Cult Fitness Brand Bringing the Boutique Experience Nationwide

Historically, the fitness industry has been dominated by quick fixes and high churn. 305 Fitness is a FUN and INCLUSIVE workout that's gotten people off the couch and kept them active for years. With a cult following across 5 markets, 305 Fitness boasts 6 flagship studios, a team of over 250 instructors, DJs and team members, over 100,000 customers to date, and a large celebrity following from New York to LA.

305 is brining the boutique fitness experience outside of brick-and-mortar, by scaling through instructor licensing around the country. The model: dancers pay the brand $590 for a weekend training and a monthly fee for access to music, choreography, and tools to build a following in their community. 305 Fitness expands the brand through a licensed instructor, without the need for equipment or a full studio build-out, empowering women without access to capital to make money with new skills in teaching group fitness.

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Sadie Kurzban

Avatar for Sadie Kurzban
Peaked in jr high but making a comeback. Party starter, #fitness fanatic, founder @305Fitness


Funded over

1 round

Latest round

Seed (Dec 2015)