Cobalt

--- Growth Hacker - Marketing ... at Cobalt

San Francisco · Full Time
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Job Description

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We are looking for an great, data-driven growth hacker to own the the marketing funnel for our company. You will be responsible for attracting site traffic, converting that traffic into leads, and nurturing those leads into clients, the latter of which sales team will help you achieve.

Responsibilities:
- Build and manage a content and editorial calendar that attracts a audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
- Optimize our marketing campaigns and lead nurturing processes through email, content, and social channels.
- Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
- Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages etc.

Requirements:
- Past experience in marketing.
- Experience with security and in particular application security.
- Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
- Proficiency in marketing automation and blogging software in order to generate traffic, convert visitors into leads.

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What We're Building

Cobalt is the new way of doing application security. Cobalt leverages a global intelligent community of security researchers to help modern SaaS organizations uncover security vulnerabilities. We run agile pen tests.

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Cobalt Team

Esben Friis-Jensen
Founder and CPO @Cobalt • Worked at @Accenture • Studied at @Technical University of Denmark
Christian Hansen
CTO of Cobalt.io • Developer at Lifebeat and Bytepoets • M.Sc. from @Technical University of Denmark.
Konrad Jurkowski
Full-Stack Ruby on Rails Developer. Front-end enthusiast. Certified Scrum Master. Looking for interesting projects and open to challenges.
Katherine Turkawski
People Operations Manager @Cobalt & University of Michigan graduate
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Cobalt Investors

Pete Moore
Founder of @Ninja Blocks. Previously founder of @Cenqua (acquired by @Atlassian). Serial entrepreneur, startup advisor, and angel investor.
Armando Biondi
Cofounder @AdEspresso, acquired by @Hootsuite in Feb 2017. Investor in 50 startups + @AngelList Lead. Guest Contributor, former Radio Speaker, proud #500strong
Frank Willemsen
Worked at @Cisco, @EDS
Sean Percival
Investor and entrepreneur. Partner @Katapult Accelerator Former @500 Startups, @Science and @MySpace
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