At Ubiquiti, I took on many roles on many projects for web & mobile, for mostly enterprise platform applications. These tasks included product planning, product management,...more user flows, site flows, information architecture structuring, low & high fidelity wireframes, interface designs, UI specs, UI audits, style guide creation, design QA, user interviews, user feedback campaigns, and quantitative feedback. I also assisted with improving SEO, implementing newsletter campaigns, and event tracking.
I began as an interactive designer, moved on to heading up our front end development staff, and then moved into lead product role at the company. Kicked off major UX redesigns,...more implemented Agile processes, planned our product roadmap, and got our web and native mobile development teams working smarter.
In this role I’ve participated in bigger vision business strategy for Frequency products, planned roadmaps, performed project management tasks and specification writing, created...more wireframes and led visual design and implementation
From initial user research and usability testing to writing detailed specifications; from mapping user flows, wireframes, and prototypes to visual design and complicated front-end...more implementation, I was instrumental in the conception of several apps.