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Change is developing an A.I to optimize the $200B U.S. Personal Banking Market

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1-10 people
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StartupConsumer Financial Services
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Artificial IntelligencePredictive AnalyticsBehavioural ScienceFin Tech
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Change Labs careers

Change is developing an A.I to optimize the $200B U.S. Personal Banking Market
57% of American adults — approximately 138 million — are struggling financially. These individuals are having a hard time with managing their day-to-day financial lives, establishing a cushion for financial resilience, and positioning themselves for financial security and mobility.

In 2015, that segment paid over $130B for banking services - over $25B in Overdraft fees, $30B for Single Payment Credit and the list goes on. That is why we are developing a service to help people improve their financial health while lowering costs on banking services.

Our technology links to Bank and Credit Card accounts, analyzes money transactions and combines A.I. & Behavioral Science to help clients be on track financially while automating personal banking services.

We launched our Closed Beta Version on Mar 2016 and are experiencing good traction (over 1,800 linked bank accounts) and positive indications for reaching product/market fit.
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Assaf Priel

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Co-founder, VP Product of @DeckDAQ. Previously Co-Owner, VP Concept & UX @Inkod-Hypera and co-founder @Journeys

yaniv

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Founder @Change Labs , @Total Media • Worked at @Themarker • Studied at @IDC Herzliya, @Hebrew University of Jerusalem
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