Buzzstarter automates content marketing using a programmatic platform. Buzzstarter has developed proven technologies that allow marketers to capitalize on the potential of content marketing and achieve scale. The company brings feature parity content marketing with what has come to be expected of platforms across both mature and emerging channels, alleviating the friction marketers have experienced to date.
Within 6 months, the company has 10 repeating Fortune 100 customers (Dove, Axe, Degree, Clear, Danone, Nestle…etc) with a growth rate at 42% per month. Further, over 30 confirmed leading brand clients (CBS, Aeropostale, Corona, Budlight, Lionsgate films, Absolut, Meijer…etc) are in the pipeline.
Buzzstarter is built from the ground up by experts in growth engineering and serial entrepreneurs who understand what marketers need and what is required to achieve scale marketing performance.
Content Marketing at Scale
Buzzstarter's programmatic platform scales with your marketing budget and optimizes distribution to target audiences for any form of creative content. And it's all at your fingertips.
Programmatic Real Time Bidding
Buzzstarter provides access to tens and thousands of different publisher sources through a real-time bidding exchange. Buzzstarter's data attribution algorithms provide predictive analysis ensuring optimal match between exchangers.
Data and Audience Targeting
Buzzstarter optimizes, attributes and normalizes data from publisher sources to not only match the right content with the right publisher but also provide deep insight into audience personas to gain real-time insight into audience sentiment.
Real Time Dashboard
Gain real-time up to the second analytics dashboard access. Adjust RTB spend, audience targeting, and KPI's in real time. No more black box
Ken (Product, Growth; Background in Computer Science and Math) - Serial entrepreneur with exit in the E-Commerce space. Have done E-Commerce, Consumer and Enterprise startups.
Alexi (Engineering) Programming since 12, ran a development lab and lead a team of 10 engineers.
Alex (Sales and BD) Worked with Michael Eisner (CEO of Disney) at Vuguru, previously at Startup America and Carrotmob.
All have known each other for years and have collaborated on multiple projects and carried through.
At Buzzstarter, we are trying to solve the world's growth problems, and we do so by productizing growth engineering.
We are at a paradigm shift of content marketing becoming programmatic. Similar to how search, display, and video became programmatic as relevant distribution channels matured, it is inevitable that this happens to content marketing.
Founding Team of Vuguru, a digital film studio founded by Former Disney CEO Michael Eisner after Rogers Media capitalization. Worked for White House Partnership Startup America.
500 Startups is a Silicon Valley based seed fund & accelerator founded by PayPal, Google, YouTube, and Yahoo alums. We have invested in a number of e-commerce and fashion companies, and have co-invested with numerous top venture capital firms.