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Increasing Revenue, Retention, & Engagement Through Virtual Currency Mini-Games

Website
Location
Total raised
$2.8M
Markets
MobileAdvertisingSocial GamesMobile Games
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Increasing Revenue, Retention, & Engagement Through Virtual Currency Mini-Games
BringIt puts a Game Within a Game and increases revenue, retention, and engagement for game publishers, corporate brands, and media websites. Game publishers extend user play time, increase conversion to paying users, and grow revenue by adding virtual currency mini-games challenges and tournaments to existing games, whether Social, Mobile, or MMO. For Brands and Media Websites, BringIt’s gamification system increases time spent engaging with the brand in fun, positive ways.
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Startup leader w/ two exits: VP of Engineering at @BringIt (acq by IGT) and Lead Engineer at Traffic.com (acq by NAVTEQ). BS in Comp Sci from @Carnegie Mellon University.

Joe Moss

Avatar for Joe Moss
VP of Product @BringIt, Director Product Management GGL, Executive Director World Cyber Games USA, Marketing Strategy Consultant, MBA UC-Berkeley, BA Harvard.
Total raised

$2.8M

Funded over

3 rounds

Latest round

Acquired (Feb 2012)

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