Advisor - Previously Dir. of Marketing & PR
2015 - Present (almost 4 years)
I advise on growth strategy, marketing, PR, and advertising. - Created branding, voice & message - 500,000 unique users & 100,000 pageviews a month - Maximized...more $150,000 in advertising over 16 months - Generated $750,000 in revenue value for a 5X ROI - Utilized digital marketing to generate business partnerships and influencers. Obtained media coverage from the largest esports publisher online - Digital advertising strategy generated top .1% of results
As President of Speak Social, I’ve worked with the U.S. State Department to teach foreign diplomats Social Media strategy, appeared on ABC, NBC & FOX news stations in...more Austin, and appeared on panels for the American Marketing Association, Social Media Club, and during SXSW Interactive. I’ve also worked with +Social Good in partnership with the UN Foundation, a non-profit organization that promotes the power of innovative thinking and technology to solve our world’s greatest challenges.
Led the marketing, advertising, branding, growth strategy, & sales for the brand. In my tenure, I accomplished: - 50% revenue growth over PY with no less than 30%...more profitability MOM - Maintained incredible site growth in the wake of the departure of famed Editor in Chief Ricardo Baca. From 750k unique visitors monthly when I started, to over 1.5M uniques/mo. - Grew The Cannabist Awards from being based in CO w/ only 10 awards to being an int'l competition awarding 41 organizations & individuals
MP started as a few students interested in making movies. After our first feature we formed as a digital media production company. Our accomplishments include: - Featured...more Clients: US Postal Service, HEB, G4 Television, Keller Williams Realty Intl. - Served as Producer, Director, Writer, Dir. of Photography, Editor, and Sound Design - Managed multi-crew live productions - Won Telly Awards and the 48-Hour Film Festival - Work featured in a SXSW Film Festival Official Screening (Best Worst Movie)
Empower social enterprises & non-profits to change the world
Co-Founder · Austin+SocialGood is the Austin, TX chapter of the Plus Social Good worldwide network which aims to empower individuals around the globe… · More whose work is addressing society’s most pressing issues, whether in a forprofit, forbenefit, or not-for-profit structure.
A+SG runs 2 programs each year, the Social Innovators Fast Pitch and the SXSW Social Good Hub with the United Nations Foundation. SOCIAL INNOVATORS FAST PITCH - 9/15 - http://austinplussocialgood.org/programs/social-innovators-fast-pitch/ Austin Plus Social Good Fast Pitch is held in the Fall. Only five startups are chosen from our pool of applicants. These startups are coached and mentored by industry professionals over the course of several weeks to present at the A+SG Fast Pitch, where the audience and an esteemed panel choose the winner. It’s community-based social good at its best.
I helped lead the initiative behind Austin +Social Good (now SocialGood.us) in conjunction with the UN Foundation. We mentored and helped fund 16 different social enterprise startups to get to market, took 10's of thousands of cars off the road on Work From Home Day (a day we created and is now officially recognized in the state of TX), we got Austin dubbed the Social Innovation Capital of the World, held 3 wildly popular SXSW events with the UN Foundation (which led to SXSW creating the SXGood tract) and we won the Rocky Mountain Institute's pilot city mobility project out of 10 other, highly competitive cities. I helped found the group and lead it to these successes.