Founder, CEO and Co-Founder
2012 - 2013 (7 months)
I started a low-cost bus company to service patrons travelling between Kingston and Toronto that Greyhound valued at $1,184,000 in revenue potential, and fought a legal dispute...more against a competitor with multiple millions of dollars in market share. I directed a PR campaign that resulted in 2,500+ email signups, a weekly total reach of 7,200+ on Facebook page, and front-page or section-front-page coverage in the Toronto Star, Kingston Whig, London Free Press, Global News, and AM640.
Developed a stock trading system based on natural language analysis of real-time news events to guide stock purchase decisions. Designed and unit-tested machine learning algorithms,...more using data mining and kernel methods to accurately predict future stock direction despite a noisy input dataset. Formulated changes to existing algorithms that resulted in a 12.7% increase in accuracy when classifying bull vs. bear polarity.
Founder, President and Founder
2011 - 2012 (11 months)
Lead a team of 14 people to launch a niche business and finance conference on a tight deadline. Directed a marketing campaign reaching over 130 educational institutions that...more secured 100 paid delegates. Generated a 44% net profit margin in the first year of the conference using a premium pricing strategy.
Managed a corporate accounting system for a large Toronto-based advertising agency, and served as a primary point of contact for senior managers who wanted advice on capital...more budgeting decisions and bi-weekly financial projections.
My previous clients include the president of a million-dollar digital-advertising firm in Toronto who hired me for my business advice. My previous projects include running a bus company that our competitors appraised at $1,184,000 in revenue.
"We set the bar high for Bill, and he consistently hit the ball out of the park"
— Fahad Kamr, Founder of Market IQ
"In one particular experience, Bill was presented with an immature stack of unfamiliar technology. He was able to quickly research, integrate and subsequently extend several technologies, taking ownership and significantly expanding the possible scope. His dedication allowed the team to meet a key deadline with a product that eclipsed the specifications."
— Michael Blinn, President of Giv2Giv Inc.