Appboy is the leading platform for mobile relationship management. The company enables the world's brightest companies to manage the lifecycle of their users through a suite of marketing automation products and a dedicated Success Squad. In addition to user segmentation and location targeting, Appboy offers multi-channel messaging (push notifications, in-app messages, email), an in-app news feed and in-app customer support. Clients like Text+, Urban Outfitters, GSN, and PopSci use Appboy to increase engagement, reduce churn and build their mobile ROI. Appboy is based in New York and has raised $7.6MM in venture funding.