Allison Baum

Managing Director @Fresco, seed fund focused on people first. Previously Regional Director of Asia @General Assembly, equity derivatives @Goldman Sachs.

Confirmed Investments · Invests $25k-$300k per deal
What I Do

People first. We look for curiosity, purpose and courage.

Business second. We look for customers or users who love the product or service.

Investment third. We look for a fair deal for entrepreneurs, investors and partners.

Customize our involvement with each company.

Help at Inflection points.


Survived the GFC on Wall Street.

Joined General Assembly in the early days, developed and scaled their first long-form courses.

Moved to Hong Kong, started General Assembly in Asia. 1 year, 2k+ students, 6 employees, $1mm run rate.

Have worked with startups of all sizes across the globe - have seen the good, the bad, and the ugly.

Weakness: Can't code. Can't speak Chinese.