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TapSense
User Acquisition Platform for Mobile Apps
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Product

TapSense is building a scalable and cost-effective user acquisition platform for mobile application developers. We want to make user acquisition on mobile as simple and effective as Google AdWords has been for web advertisers. Our platform integrates with major publisher platforms, RTB exchanges, and ad networks for scale and uses contextual ad serving (think AdWords) to improve ROI. Our self-serve website enables developers to plan, control, and optimize their user acquisition campaigns.

Founders
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  • Ash Kumar
    Founder, TapSense. Head of Smartphones at InMobi. MS, MIT; B.Tech IIT Kanpur, India
  • Amit Manjhi
    Founder TapSense. Engineer at Google. YC alum. Founder Buxfer. PhD Computer Science Carnegie Mellon.
Previous Investors
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  • Tim Chang
    Managing Director - Mayfield. Forbes Midas List 2010 (Top 100 VCs). Stanford MBA, Univ of Michigan MSEE/BSEE. Bassist in BlackMahal and CoverFlow
  • Peter Wagner
    Independent venture investor and company builder. Former Partner at Accel (15 years). Previously Silicon Graphics, McKinsey, Harvard.
  • Naval Ravikant
    Sweat - AngelList, Venture Hacks, Vast, Epinions; Money - Twitter, Heyzap, SnapLogic
  • Matt Ocko
    Investor for 20 years in teams (Zynga, XenSource/CTRX Facebook, Datamirror/IBM, Fortinet/FTNT, Tango, Metaweb, D-Wave) solving hard problems for large markets.
  • Andrea Zurek
    Angel investor
  • Amar Chokhawala
    Engineering Manager at Google (2002-Present), Angel Investor.
Advisors
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  • Vibhu Mittal
    ex-Google. ex-PARC. ex-CMU. Founder of Root-1 research
Employees
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  • Adam Grenier
    Head of mobile marketing for HotelTonight, startup adviser and mobile marketing expert. Worked on brands such as TapSense, Sun, MSFT, JCP, Kraft and Zoosk